Corporate Video Production
Video – Our Roots
Professional Video Production Since 2007
Since 2007, Winged Whale Media has created professional video content for tourism destinations, hospitality brands, organizations, and businesses across Canada and internationally.
From corporate and commercial video to promotional and destination content, our productions combine strong storytelling, creative direction, and professional production.
We Keep it Fresh
Every project brings a new creative challenge. No two productions are alike, and we believe creativity, innovation, and thoughtful storytelling are essential to creating video content that captures attention and keeps audiences engaged.
Our video production experience includes travel and tourism, destination marketing, hospitality, government, economic development, and other organizations.
Video Production & Immersive Experiences
Bringing Ideas to Life Through Video & Immersive Media
We bring projects to life from pre-production through post-production, including concept development, scriptwriting, storyboarding, filming, editing, and visual effects.
Our background in film and television provides a strong creative foundation for every production. We also combine traditional video production with emerging technologies such as 360° video, virtual reality (VR), and augmented reality (AR) to create engaging and immersive experiences.
Enhance Your Brand with Promotional Video
With our background in film and television, we bring that uniqueness and advantage into the XR world. 360 Videos also have a creative approach that mirrors traditional video productions. Copy, Scripting, Storyboarding, Talent and so forth are still vital to what VR Videos will look and feel like. In a similar fashion does Augmented Reality need that creative process. What does the story of the AR develop into? How is it supposed to make you feel? Will a narrative be added to its flow? Our team will research and implement the best-emerging technologies that will speak to your ‘Personas’ and reach the objectives through a strategic process.
Video Production
Creating Your Video Assets
Once we have a strategy, script, and production plan, it’s time to bring the project to life. Our experienced video production team uses professional cameras, drones, gimbals, and audio equipment to capture high-quality video content for social media, television, advertising, websites, and other digital platforms.
Pre-Production & Emerging Technology
Pre-production is the foundation of every successful project. We define the strategy, creative direction, processes, schedules, and logistics to create a smooth and effective production workflow.
As production technology continues to evolve, so does our approach. Our team incorporates emerging technologies such as virtual reality (VR), augmented reality (AR), and 360° video when they can enhance the project’s objectives and audience experience.
Video Production & XR
With a background in film and television, we bring traditional production expertise into the world of XR and immersive media.
360° video and immersive productions still rely on the creative foundations of traditional video production, including copy, scripting, storyboarding, talent, visual direction, and storytelling. We combine these skills with emerging technologies to create experiences that engage audiences in new ways.
Creating Immersive Experiences
Immersive technology can create a stronger sense of presence by allowing audiences to experience environments and stories from a more engaging perspective.
By combining video production, 360° video, virtual reality, augmented reality, and interactive media, we can develop experiences that help audiences explore, learn, and connect with destinations, organizations, brands, and stories in new ways.
Our Process
Pre-Production - Define
We define the purpose of your project by asking questions.
Pre-Production : Define - click to read more
We define the problem or solution with you. We start by asking the following questions: What is it you are trying to accomplish with your request? Your objectives? Who are your ‘Personas’ & end user? What is the easiest way to address an issue and or reach an objective and have the most return-on-investment ROI? What technologies will be the best strategic platform to have the furthest reach & impact? Why are these objectives important? By defining what the end product will look like; we also refine & tune the impact and result you are trying to achieve.
Pre-Production - Strategy
We develop a strategy to fit the specific needs of your organization.
Pre-Production : Strategy - click to read more
We work alongside you to develop a strategy to fit the specific needs of your business or organization. We look at your industry, tools, and emerging technologies that can provide solutions. Each market has a different purpose & objective; based on these variables, we will work on filtering and flushing out the best strategies by providing a variety of different options & solutions. With that, we will also share different case studies as per the market, looking at objective outcomes. Ultimately; our team will follow the answers & results of a ‘Mapping Guide’ that we have filled out together. This will allow for a clearer & defined result in the end product.
Production - Development
We develop content and implement the strategies to reach your goals.
Production : Development - click to read more
This process has a different approach based on the defined objectives. Largely because our team can either be on set and or work on a particular project remotely. If our crew is filming, then the foundation needs to be firm in what the outcome will look like. How many cameras? Will there be talent? What is the tone? What are some of the hard logistics that we need to address if filming abroad? If creating & or assisting remotely, then we follow the answers & results of the mapping guide to know how deep & robust your end product will look and feel like.
Once a strategy has been defined, we then develop content, assets, and implement the defined strategies to reach your goals.
Post-Production - Finalizing
We put it all together to meet the strategy and produce the deliverables.
Post-Production : Finalizing - click to read more
This is one of the most exciting steps of the production process as all the work from pre-postproduction comes to fruition. If filmed; our team will follow the storyboard & copy docs to work on audiovisual. If taking an XR approach; our team takes the assets we developed & goes through a series of stress tests & machine learning integration should that be one of the features required.
Winged Whale Media has over 14 years of experience in Digital Media & we are here to help see your brand vision realized. We are here to help you define your project and answer any questions you have about the process or new media application.
